In 1999, Joshua Chin founded Linear Channel, the parent company of which focuses on laptop repairs as well as reselling refurbished laptops. However, over the years, he noticed that a lot of walk-in customers faced challenges when it came to laptop and computer aftercare.

The hidden costs and unstructured servicing and maintenance methods can burden customers both financially and mentally, Chin observed, which inadvertently became a criteria that is considered when people wanted to buy a new laptop or computer.

On top of that, a lot of corporates preferred leasing hardware instead of purchasing it in bulk. This is because every 24 or 36 months, the company can swap their software for the latest that is available in the market.

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